FBT Academy is a strategic trading and investment education company with over six years experience trading in the financial markets. Harnessing the financial markets remains a feat most consider to be a herculean task.
Digital Marketing Associate (Remote)Job TypeFull Time , Remote
QualificationBA/BSc/HNDExperience1 - 3 yearsLocationLagosJob FieldMedia / Advertising / Branding
As part of the Digital Marketing team, you'll play a key role in expanding our online/digital/social media presence and overall marketing strategy.
This is a “remote” position so you will need an ability to work independently.
Main responsibilities:
Assisting with successful marketing campaigns
Collecting and analyzing data to refine campaigns
Developing growth strategies in partnership with the head of marketing
Monitor digital channel performances and produce reports and recommendations for areas of improvement.
Ensure the brand reputation is enhanced in all digital activity and the tone of voice/style is applied consistently across all activity.
Working closely with the Head of Marketing to deliver and coordinate marketing campaigns around events, podcasts, videos, blogs and PR
Developing copy, imagery and other content for social media and communication campaigns
Our ideal candidate will have a proven ability to drive traffic and optimise conversions using a mix of paid and organic tactics.
Skills required:
Proven 1 - 3 years of work experience as a Digital Marketer or similar role.
On-site and off-site SEO, specifically a strong understanding of content-driven knowledge businesses and how to promote that both on and off-site
Research, data and analysis skills
Knowledge of traditional and digital marketing tools.
Success in applying metrics from tools like SEM Rush, Google Analytics, Mixpanel, Hotjar/fullstory, Google Trends, Google Optimise, and Google Search Console
Experience with the different Social media channels
Proven track record in analysing the customer journey through sales funnels to increase conversion
Natural ability to create and curate compelling content
Experience of scaling performance marketing for a fast growth business or startups
Nice to have:
Produce content to help achieve SEO rankings and improve organic growth and conversions.
Can use Photoshop or illustrator and effectively edit images, graphics and videos for social and marketing
Method of ApplicationInterested and qualified candidates should forward their CV to:
[email protected] using the position as subject of email.