Facebook deletes 559 Pages and 251 Accounts for Spam

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559 pages and 251 accounts were removed today by Facebook in a move meant to enforce the social network's coordinated inauthentic behavior and spam rules.

"Many were using fake accounts or multiple accounts with the same names and posted massive amounts of content across a network of Groups and Pages to drive traffic to their websites," the press release said. "Many used the same techniques to make their content appear more popular on Facebook than it really was."

Although according to Nathaniel Gleicher, Head of Cybersecurity Policy and Oscar Rodriguez, Product Manager pages coordinating with each other can be motivated by quite some legitimate reasons, it was straightforward to distinguish the mischievous goals of the accounts and pages that got removed.

Besides driving traffic to their own websites by using fake accounts and faking popularity on the platform, the removed pages and accounts were also behaving as ad farms disguising themselves as legitimate political debate forums.

"As we get better at uncovering this kind of abuse, the people behind it — whether economically or politically motivated — will change their tactics to evade detection," also said Gleicher. "It’s why we continue to invest heavily, including in better technology, to prevent this kind of misuse."