Brand Manager – Vileda at CHF Heron Nigeria Limited

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Brand Manager – Vileda at CHF Heron Nigeria Limited

C.H.F. Heron Nig. Ltd. owes its success to a comprehensive and innovative approach deployed and constantly revitalized to maintain its lead over the competition and sustain continuous improvement. This would not have been possible had we not gained the trust of our customers, through relationships based on transparency reliability and sincerity. It is these relationships that provide the energy enabling us to grow substantially throughout the years and to cover all 36 states in Nigeria.

Since its inception in December 1989, C.H.F. Heron Nig. Ltd.  has progressed immensely with its superior range of quality products.

We provide a wide range of products.
We strive to achieve the highest standards in the quality of the goods and services we provide.
We comprehend the ever changing requirements of the customers.
That's why we are constantly improving our choice of products.
We insist on conducting our business fairly.Key Responsibilities


Strategy & Growth: Develop annual brand plan, pricing, and positioning for Vileda Nigeria. Deliver volume, value, and market share targets.
Product & Innovation: Launch new SKUs from Vileda. Adapt products/packs for Nigerian consumers
Consumer Marketing: Plan digital, market storms, in-store activations, work with agencies to create plans that sells.
Trade Marketing: Partner with Sales to drive distribution, visibility across Nigeria.


Requirements


Experience: 4–6 years brand management in FMCG. Household, homecare, or personal care experience is a strong plus.
Track Record: You’ve grown a brand before. Can show share gains, successful launches, or ROI on campaigns.
Skills: Strong analytical skills, consumer insights, digital marketing, trade understanding, marketing campaigns and data analysis.
Education: BSc in Marketing, Business, or related.
Mindset: Street smart + boardroom smart. Can visit local market in the morning and present to Vileda Germany in the afternoon
Bonus: Experience managing international brands or dealing with modern trade buyers.


Why Join CHF HERON


To build a global brand locally – real ownership, not just execution
Competitive salary + performance bonus + HMO + pension
Career growth in a fast-expanding FMCG company Be part of a team bringing quality to Nigerian households.
Source: Brand Manager – Vileda at CHF Heron Nigeria Limited